Why have an eCommerce website for business?
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With the recent advancement in technology and the ever-growing popularity of the internet, it is not much faster and easier to buy and sell products and services online. Gone are the days when internet users just use it to send emails and do light research. People now have the ability to make purchases and sell […]
The Importance of Search Engine Optimization (SEO)
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You may have heard of search engine optimization or SEO, but for some reason have failed to understand completely what it’s all about and its importance. Allow us to make that a thing of the past for you. What is Search Engine Optimization? Search Engine Optimization or SEO is a unique process of literally improving […]
Storytelling and Brand Image – Importance in brand marketing efforts.
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Typically, when a brand announces a new product or service to the market, there’s usually an 8 out of 10 chance, that product or service already has a lot of competition. This is why it’s very important to have a very functional/creative marketing department. Why? Because they are going to need to make the product […]
HOW TO INCREASE INSTAGRAM ENGAGEMENT IN 2022
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In the Year 2021, saw a slight change in trend between usage Instagram usage and Tiktok usage. Towards the end of the year, TikTok had gotten over 1 Billion users challenging Instagram as one of the most used social media platforms in their unique category. This has threatened many businesses on Instagram who feels like […]
8 WAYS TO DRIVE TRAFFIC TO A WEBSITE
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Building a website for your company or business is the very first step when it comes to online marketing. The next step is essentially tasking and can be quite frustrating if you don’t know what you’re doing. And that’s driving traffic to that website. Driving huge traffic to your website, means you’re able to connect […]